Your interests are your hobbies. You do things because you love them. If you sell a product or service around your hobby, you’re marketing it for the money, right?
Except that isn’t exactly true. Searching for the best affordable crossbow, for instance, forms a natural part of a genuine interest you have, but that interest can be monetized.
They say business is about money. But you can certainly make money with a side hobby. But you can make more.
Say you’re really passionate about one type of graphic design. You could pursue it full time. You could start an online design business with a top-quality set of tools.
On the other hand, you could make that your side hobby. You could spend all of your time and energy on it. You could write multiple blog posts, a blog post a day, about graphic design, for instance. You could talk about design philosophies and go on webinars and design workshops. You could find the nicest creative blog forums.
You could write for all the popular sites in the graphic design industry, or for a topic that is hidden in plain view, like the meat industry.
It sounds like you’d probably make a lot of money. At least, until you realized you’d probably make even more money if you were only selling your services at industry conferences and webinars.
Maybe you could get in front of a lot of potential clients, market your ideas, help other creative people create their dreams. Maybe.
But you would not be marketing for the money. You’d be marketing your idea. You’d be trying to share your knowledge with other creative people.
For some people, a side business is ideal, especially if they’re passionate about something. You could do whatever you wanted to do and earn the money. That’s not a bad thing.
But if you’re going to make money with your hobby, make it into a business that you can actually rely on and be financially successful. Don’t make it a side business to make money to make more money.
Tee Rex Tee could make for a great way to turn the monetization of your hobbies into an actual lifestyle, effectively killing two birds with one stone as this takes care of one form of your marketing strategy.
The Bottom Line
When you’re passionate about a thing, it’s worth doing for the money, maybe even the lot. But that’s a different thing entirely than what you’re trying to do.
Find what makes you happy. That’s what you should be doing with your life. Make it something that you want to do for the long haul. Make it the thing that you rely on for your income and are able to rely on for the rest of your life. If you can do that, you might not even care about making money.
Or maybe you do want to make money. Maybe you do care about making money. Maybe you would even prefer to make a lot of money. If so, that’s great, too.
The bottom line is that you need to spend your life doing what makes you happy. Then make the money you need to survive and enjoy life.
If you don’t make the time to do that, you might not be happy.
Bryan Dierks is a freelance writer and graphic designer with 20 years of experience in marketing, creative design, web development, and more. He’s an author of the blog Heefpants, where you can find everything you need to know about setting up a successful business online.